Search Engine Optimization - SEO
What is Search Engine Optimization?
Search engine optimization – usually shortened to SEO – is a giant grab-bag of different disciplines, all with one goal in common: to get your website more visibility in search engines. The higher you rank for popular search terms, the more traffic you get – and the more cash you’ll find landing in your back pocket. For anyone looking for sustainable, regular website traffic, it’s a no-brainer.
SEO is the sum of several parts – parts we find super exciting, but most find tedious and time-consuming. Technical SEO Dubai is the geekiest of all, to do with page loading times, website code, and mor, while onsite SEO encapsulates your page’s content and more. Offsite SEO is centered around link building – a long and monotonous task, which our clients are happy to outsource to us. When these three SEO types are expertly applied and work in synergy, something beautiful happens – organic visitors start flocking to your website!
Why You Need Search Engine Optimization in Dubai
SEO is the single most important digital marketing service for your business. If you invest in SEO, you’ll soon find additional visitors finding their way to your site, ready to crack open their wallets and start spending. And the best thing? You won’t have to spend a dirham to attract these visitors, unlike with pay-per-click advertising.
But here’s something important to understand: we’re excellent at what we do, but even the best SEO impresarios can’t get instant results. Instead, you’ll need to let us beaver away at optimizing your site, and you’ll start to see results after a few months. And the longer you concentrate on SEO, the more impressive the results become. It’s a long-term strategy, but one vital to the wellbeing of any business.
Why Choose Unique Digital Ad?
We don’t like to boast, but here’s the thing: we’re the best SEO agency in Dubai. Fact. And we can back it up – just check out our hundreds of five-star reviews on Google, plus consider that we’re the top ranked SEO company in Dubai on Google.ae – a pretty impressive feat!
Our team of SEO experts, all motivated by your success and powered by highly caffeinated coffee, have dedicated years to understanding the art of SEO, whether that’s technical, onsite, or offsite. But they don’t always play by the rules – SEO is a continually changing landscape, which rewards innovators. So, we’re always looking for new ways to up your SEO game. Combine our experience, expertise, and innovation, and you’ve got the ultimate team for local SEO Dubai.
Technical SEO
The dark art of technical SEO isn’t understood by many. But our crack team of technical SEO professionals know their sitemaps from their 301 redirects, and their server errors from their image optimization. We know: it sounds duller than a trigonometry lesson, but we love it, and relish the chance to use our techy SEO know-how to propel your website up the rankings.
Technical SEO is an ongoing process, meaning we’ll continually stay on-top of everything technical, ensuring your site is perfectly optimized and any problems – which are inevitable in the online world – are dealt with quickly and effectively, without damage being done to your rankings or reputation. But perhaps the most impressive aspect of our technical SEO service is this: you won’t even notice it. Our technical SEO team will scurry away in the background, doing the hard graft others don’t want to. And without them, your SEO efforts would completely collapse. So, let’s show some love to the technical SEO maestros out there!
Onsite SEO
Like technical SEO, onsite SEO also comes in various forms. But its most important aspect is keyword optimization, the practise of identifying search terms your customers are using and optimizing your site’s web pages accordingly – something that’s done in collaboration with our creatively-minded content marketing team.
Other aspects of on-page SEO Dubai include creating attractive title tags and meta descriptions and ensuring the overall design of your web pages not only helps with SEO, but also promotes a seamless customer experience. Essentially, our onsite SEO gurus do everything needed to make your web pages as attractive as possible to Google and other search engines, without ever compromising the user experience. It’s a tough balancing act, but like the best high-wire acts, our onsite SEO pros have got it down to a fine art.
Offsite SEO
It doesn’t take a genius to figure out that offsite SEO is all SEO carried out away from your website. The biggest component of offsite SEO is link building – persuading other websites to drop in links to your site. This signals to search engines that your content is relevant and useful – an important marker when they’re figuring out whether to jump you to the top of their rankings. But these links can’t be spammy – this isn’t 1995 anymore. Instead, they’ve got to be high quality, from trusted sources. And that’s exactly what we’ll find for you.
But that’s not all. We’ll use social media to drive traffic and promote your brand. When you sign up for our off-page SEO services Dubai, we will continually hoover up broken links, transforming them into links to your site. We will even spend hours on the arduous task of listing your site on piles of directories. And once we’re finished, your website will no longer be an island, and instead be strongly connected to the virtual world by all-important links. Oh, and don’t listen to any of the amateurs who say link building is no longer relevant – it’s still one of the most vital aspects of SEO around.